Coppes Napanee Brand Refresh | Work

Jun 25, 2021
Design

Introduction

Welcome to the Urayus Home Improvement Marketing page showcasing our exceptional brand refresh work for Coppes Napanee. As a business and consumer services digital marketing agency, we specialize in elevating brands and helping them achieve online success. In this detailed case study, we will explore how we transformed Coppes Napanee's brand to establish a strong online presence and drive business growth.

The Challenge

Coppes Napanee, a renowned player in the home improvement industry, approached us seeking to revamp their brand and enhance their digital presence. Our challenge was to create a brand refresh strategy that would position Coppes Napanee as a market leader while increasing their visibility, customer engagement, and overall revenue.

Our Approach

At Urayus Home Improvement Marketing, we believe in a data-driven approach to digital marketing. To create a successful brand refresh strategy, we began with comprehensive research and analysis of Coppes Napanee and its target audience. This allowed us to gain insights into their current brand perception, industry trends, and customer preferences.

Market Research

We conducted extensive market research to identify key competitors and industry benchmarks. This analysis gave us a deeper understanding of the industry landscape and helped us uncover opportunities for Coppes Napanee to stand out from the crowd.

Brand Identity Development

Based on the research findings, we developed a brand identity that aligned with Coppes Napanee's values, vision, and target audience. We crafted a compelling brand story, logo, and visual elements that evoked trust, sophistication, and craftsmanship.

Website Optimization

In order to amplify Coppes Napanee's online visibility, we optimized their website for search engines. Our team conducted keyword research and implemented on-page SEO techniques to ensure their website appeared prominently in relevant search results. We also enhanced the website's user experience, making it more intuitive and visually appealing.

Content Strategy

A crucial component of the brand refresh was developing a content strategy that resonated with Coppes Napanee's target audience. We created engaging and informative content, including blog posts, articles, and social media campaigns, to establish Coppes Napanee as an industry thought leader. By sharing valuable insights and showcasing their expertise, we aimed to attract and retain a loyal following.

Results

Our brand refresh work for Coppes Napanee produced remarkable results, exceeding their expectations. Here are some key outcomes:

Increased Online Visibility

Through our website optimization and strategic content creation, Coppes Napanee experienced a significant boost in online visibility. Their website now ranks prominently in search engine results, driving organic traffic and increasing brand exposure.

Improved Brand Perception

The revamped brand identity helped improve Coppes Napanee's overall brand perception. Customers now perceive them as a premium, trustworthy, and innovative brand in the home improvement industry.

Enhanced Customer Engagement

Our targeted content strategy successfully engaged with Coppes Napanee's target audience. Through blog posts, social media campaigns, and email marketing, we fostered meaningful connections with customers, resulting in increased inquiries and conversions.

Business Growth

With improved online visibility, brand perception, and customer engagement, Coppes Napanee witnessed substantial business growth. Their revenue increased significantly, solidifying their position as a market leader.

Conclusion

At Urayus Home Improvement Marketing, we take pride in our ability to deliver exceptional results for our clients. The brand refresh work we executed for Coppes Napanee transformed their online presence, propelling them to new heights of success. Through our meticulous research, strategic approach, and focus on digital marketing, we exceeded expectations and proved our expertise in business and consumer services. Contact us today to discuss how we can elevate your brand and help you achieve your business goals.

Mitch Gregoire
Hats off to the team for their unwavering commitment to excellence. The brand refresh work for Coppes Napanee is truly exceptional.
Nov 8, 2023
Eht Tan
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Oct 25, 2023
Donna Klein
Nice rebranding effort!
Oct 11, 2023
Kristin Cordz
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Oct 9, 2023
Tavian Brumfield
The case study effectively demonstrates the agency's adeptness in elevating brands and achieving online success. It's a testament to their proficiency.
Sep 27, 2023
Alexis
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Sep 21, 2023
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Sep 16, 2023
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Aug 25, 2023
Ciro Moreno
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Aug 23, 2023
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Aug 20, 2023
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Aug 11, 2023
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Jul 26, 2023
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Jul 25, 2023
Christopher Stokes
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Mark Carpenter
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Jul 2, 2023
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Jun 22, 2023
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Jun 5, 2023
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May 30, 2023
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May 29, 2023
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May 4, 2023
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Apr 12, 2023
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Mar 14, 2023
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Feb 19, 2023
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Feb 17, 2023
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Feb 4, 2023
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Jan 29, 2023
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Jan 25, 2023
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Jan 15, 2023
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Jan 13, 2023
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Jan 5, 2023
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Jan 3, 2023
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Dec 24, 2022
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Dec 17, 2022
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Dec 12, 2022
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Nov 14, 2022
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Nov 14, 2022
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Oct 30, 2022
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Oct 27, 2022
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Jul 30, 2022
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Jul 22, 2022
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Jul 11, 2022
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Jul 1, 2022
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Jun 22, 2022
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Jun 21, 2022
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Jun 12, 2022
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Jun 11, 2022
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Mar 27, 2022
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Mar 24, 2022
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Mar 4, 2022
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Feb 25, 2022
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Feb 23, 2022
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Jan 11, 2022
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Dec 25, 2021
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Dec 22, 2021
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Dec 8, 2021
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Dec 3, 2021
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Nov 15, 2021
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Nov 10, 2021
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Oct 28, 2021
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Sep 22, 2021
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Aug 31, 2021
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Aug 16, 2021
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Jul 17, 2021